There’s no doubt that we’re now in a Google era. The effect of digital technologies and the reach of the Internet has transformed the way we can communicate, yet many marketers are behind in their thinking. The world changes but that doesn’t mean we’re all keeping up or staying ahead. I ran across a presentation from Salesforce.com that does an excellent job capturing what marketers need to succeed in this new age (http://www.kieden.com/breeze/googleera/).
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Good point you have raised and very content on given website.
Google certainly is quite ahead of others in marketing.